Amika Fadeblock Pre-Shampoo Color Seal

We're a collective of creatives, hairstylists, chemists, and product enthusiasts that like to bend the rules. Before it was a thing, we were kind and clean. Every bottle is full of super stuff.

We hunted down one of the most potent natural ingredients, sea buckthorn. This "superfruit" is one of the few plant sources of the fatty-acid omega 7, typically found in fish oil, making it the ultimate holy grail ingredient for healthy hair and scalp.

About Us We are a diverse group, united by our passion for creating exceptional products. Our team comprises creative minds, skilled hairstylists, and dedicated chemists, all of whom share a common goal: to redefine the boundaries of what's possible in the world of haircare.

From the manufacturer, we bring you a collection of meticulously crafted formulas that challenge the status quo. We don't just follow trends; we set them. Our approach is fueled by an unwavering commitment to quality, innovation, and a relentless pursuit of perfection.

At the heart of our brand lies a simple yet powerful philosophy: to provide our customers with products that are not only effective, but also kind to both the hair and the environment. We were embracing the principles of natural, clean beauty long before it became a mainstream phenomenon.

Each and every one of our products is imbued with the finest, most potent natural ingredients nature has to offer. We scoured the globe, seeking out the most extraordinary and beneficial compounds to include in our formulas. One such discovery is the remarkable sea buckthorn, a "superfruit" that has become the cornerstone of our brand.

Sea buckthorn is a rare and remarkable plant that boasts an impressive array of beneficial properties. It is one of the few plant sources of the fatty-acid omega 7, a compound typically found in fish oil. This makes sea buckthorn an exceptional ingredient for promoting healthy hair and scalp.

By harnessing the power of this remarkable natural treasure, we've created a line of products that nourish, revitalize, and protect hair from root to tip. Our dedication to using only the highest-quality, sustainably sourced ingredients ensures that every bottle is filled with super stuff – a potent blend of nature's finest offerings.

Whether you're seeking to tame frizz, boost volume, or simply achieve healthier, more vibrant hair, our products are designed to meet your every need. We're not just a haircare brand; we're a collective of passionate individuals who are committed to redefining the boundaries of what's possible in the world of beauty.

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